Profile

Passionate user experience designer that brings efficient, collaborative, and creative solutions to digital interfaces through human-centric design that connects with target audiences.


Experience

10 Pound Gorilla: 2012 – Present Creative Director / Design Lead February 2017 – Present

  • Led and oversaw the research, design, implementation, and delivery of an international association website with over 25,000 members. (www.rotor.org)
  • Transformed a nonprofit through a rebrand and website redesign, driving a 60% increase in new users and a 151% increase in time users interact with the website. (www.grandfoundation.com)
  • Team facilitator for a diverse group of designers, developers, and clients. Tasks include project estimates and creative direction while empowering both coworkers and clients to execute their goals and achieve success.

Web Designer / Font-End Web Developer May 2013 – February 2017

  • Collaborated on a website redesign for nationwide ecommerce retailer, CrossBreed® Holsters. The redesign helped lead to a 120% increase in product sales — an increase of over $60,000/month.
  • Increased company productivity by implementing project procedures, building reusable UI elements, branding and style guide templates, as well as modular code templates for quick-start proof of concepts and theming.

Intern January 2012 – May 2013

  • Collaborated with team members to design and code multiple public facing websites that integrated into the DotNetNuke content management system.
  • Gained experience in copy writing through the creation of blog posts and assistance in crafting client messaging.

RECOGNITION

National Conference Speaker DNN Summit / DNN CON 2014, 2016, 2017 & 2018

Selected as a speaker for an annual national DNN conference on 4 different occasions ­­— presenting sessions that covered design methodologies, connecting with target audiences, and best coding practices.


EXPERTISE

Skills

  • UI/UX Design
  • Creative Direction
  • Team Management
  • Branding
  • Content Strategy
  • Copy Writing
  • Wireframing
  • HTML/CSS/SCSS/JS
  • DNN CMS

Tools

  • Sketch
  • Adobe Creative Suite
  • Sublime Text

EDUCATION

BFA in Communication Design Texas State University / 3.8 GPA / Magna Cum Laude August 2009 – May 2013

Rated as one of the top graphic design schools by GDUSA — an emphasis was placed on interaction design with a strong focus on understanding and mastering core design fundamentals.